The new briefs have been released with lots to choose from from 3 different competitions. I like the sound of a few of them including the LEGO and Reading/Leeds festival ones but I have decided I'm going to do the one for Harry Ramsden's. The brief is to rebrand them and make them relevant again including corporate identity, literature, point of sale, posters, packaging, website and direct mail. I've chosen this brief as I do have an interest in branding and web design, plus I see the project as a new and exciting challenge.
